What is X4Y Content?

X4Y content is content that creators produce themselves to showcase their skills, and/or try to monetize. You may know this as spec (or speculative) content. These are often commercials, short films, podcasts, documentaries, scripts, or songs, but can be any type of content. Too often, a spec is thought of as something to get a creator their next job. But what if a creator had the perfect place to sell it? That’s X4Y. 

See the X4Y guide for how to make Unbranded Content.

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